On the occasion of World Intellectual Property Day, the Centre for Intellectual Property Studies at National Law University, Jodhpur is organising a National Virtual Workshop on the theme “Intellectual Property and Sports.” The workshop aims to examine the evolving interface between intellectual property law and the contemporary sports industry, where innovation, branding, and media rights are integral to its growth and governance.
In an era marked by the increasing commercialisation of sports, intellectual property rights—ranging from trademarks and copyrights to patents—play a crucial role in safeguarding athletes’ image rights, sports technologies, broadcasting content, and merchandising frameworks. This workshop seeks to provide participants with a nuanced understanding of these dimensions, while engaging with pressing legal and policy challenges in both national and global contexts.
Bringing together leading academicians, practitioners, and students from across the country, the workshop aspires to foster informed dialogue on emerging issues such as ambush marketing, personality rights, sports technology innovation, and the expanding role of IP in shaping the business of sports. It endeavours to serve as a platform for critical engagement, knowledge exchange, and interdisciplinary learning in this increasingly significant domain.
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